Linda Yaccarino steps down as chief executive of X

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Linda Yaccarino, whom Elon Musk installed as chief executive of social media platform X, announced on Wednesday she is stepping down after two years in the role.

Yaccarino, NBCUniversal’s former head of advertising, joined the platform in mid-2023, when it was still known as Twitter.

She took over its leadership from Musk, who had bought the company for $44bn the previous October but signalled his time as chief executive would be temporary.

In a post announcing her decision, Yaccarino said: “After two incredible years, I’ve decided to step down as CEO of X.”

She added that the “best is yet to come” as the company enters a “new chapter” with Musk’s artificial intelligence company xAI.

This is a developing story


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