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When it comes to choosing a college<\/a>, students are increasingly weighing the potential return on investment \u2014 and rightfully so. <\/p>\n With a growing number of schools now charging more than six figures<\/a> a year, cost is a significant hurdle. The sticker price alone is enough to question whether a college degree is worth it, recent studies show<\/a>.<\/p>\n “At $100,000 a year<\/a>, it’s kind of like a luxury good,” said Adam Nguyen, founder of Ivy Link, a college admissions advising firm.\u00a0<\/p>\n But rising tuition costs are not the only issue. Artificial intelligence<\/a> is also rapidly disrupting the job market, and some employers now say they are placing greater emphasis on skills and experience<\/a> than on degrees alone. For college-bound students, deciding whether and how to pursue higher education has become complicated.<\/p>\n Many factors \u2014 including how much\u00a0financial aid<\/a>\u00a0is offered and how much students have to pay out of pocket, as well as the choice of major, future earnings potential and how long it takes to graduate \u2014 help determine whether college pays off,\u00a0according to a 2025 study by the\u00a0Federal Reserve Bank of New York<\/a>.<\/p>\n<\/div>\n