{"id":44206,"date":"2026-05-29T12:31:43","date_gmt":"2026-05-29T12:31:43","guid":{"rendered":"https:\/\/financialrush.com\/?p=44206"},"modified":"2026-05-29T12:31:43","modified_gmt":"2026-05-29T12:31:43","slug":"how-the-double-scar-of-past-inflation-geopolitical-shocks-is-hitting-consumers","status":"publish","type":"post","link":"https:\/\/financialrush.com\/?p=44206","title":{"rendered":"How the \u2018double scar\u2019 of past inflation, geopolitical shocks is hitting consumers"},"content":{"rendered":"<p> \n<\/p>\n<div id=\"RegularArticle-ArticleBody-5\" data-module=\"ArticleBody\" data-test=\"articleBody-2\" data-analytics=\"RegularArticle-articleBody-5-2\"><span class=\"HighlightShare-hidden\" style=\"top:0;left:0\"\/><\/p>\n<div class=\"group\">\n<p>A \u201cdouble scar\u201d of past inflation woes and geopolitical trauma is warping how consumers view the economy and threatening a drop-off in retail spending, new research from the European Central Bank showed.<\/p>\n<p>According to ECB researchers, euro area households have become more sensitive to the financial consequences of the Iran war due to cumulative economic wounds left behind by the post-pandemic inflation surge and the 2022 invasion of Ukraine, which resulted in soaring energy prices.\u00a0<\/p>\n<p>\u201cThere is good reason to believe that consumer expectations are shaped not only by current developments, but also by memories of these recent adverse events,\u201d they wrote in a <a href=\"https:\/\/www.ecb.europa.eu\/press\/blog\/date\/2026\/html\/ecb.blog20260529~fdd1d1e8a3.en.html\" target=\"_blank\">blog post<\/a> published on Friday, warning that these mental \u201cscars\u201d reinforce fears of stagflation \u2013 when rising prices coincide with declining growth.\u00a0<\/p>\n<p>Data from the ECB\u2019s March 2026 Consumer Expectations Survey showed that consumers had sharply revised inflation expectations upwards by 2.5 percentage points just one month after the conflict in the Middle East broke out in late February. Simultaneously, economic growth expectations fell by about 1.2 percentage points.<\/p>\n<p><span class=\"QuoteInBody-quoteNameContainer\" data-test=\"QuoteInBody\" id=\"RegularArticle-QuoteInBody-2\"><a href=\"https:\/\/www.cnbc.com\/quotes\/@LCO.1\/\">Oil prices<\/a><span class=\"QuoteInBody-inlineButton\"><span class=\"AddToWatchlistButton-watchlistContainer\" id=\"-WatchlistDropdown\" data-analytics-id=\"-WatchlistDropdown\"><button class=\"AddToWatchlistButton-watchlistButton\" aria-label=\"Add To Watchlist\" data-testid=\"dropdown-btn\"><span class=\"AddToWatchlistButton-addWatchListFromTag\"\/><\/button><\/span><\/span><\/span> have fallen some 20% in May, but remain about 30% above pre-Iran war levels. <\/p>\n<\/div>\n<div role=\"region\" aria-labelledby=\"Placeholder-ArticleBody-Video-108312353\">\n<div role=\"button\" tabindex=\"0\" id=\"Placeholder-ArticleBody-Video-108312353\" class=\"PlaceHolder-wrapper\" data-vilynx-id=\"7000414081\" data-test=\"VideoPlaceHolder\">\n<div class=\"InlineVideo-videoEmbed\" id=\"InlineVideo-0\" data-test=\"InlineVideo\">\n<div class=\"InlineVideo-wrapper\">\n<div class=\"InlineVideo-inlineThumbnailContainer\"><span class=\"InlineVideo-videoButton\"\/><span\/><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"group\">\n<p>While the general shift toward a stagflationary outlook is currently less severe than the energy-driven shock following Russia\u2019s invasion of Ukraine four years ago, the researchers warned that a risk of overreaction remains as consumers extrapolate short-term fears into medium-term behavior.\u00a0<\/p>\n<p>\u201cEvidence suggests that consumers are experiencing the war in Iran with a potential \u2018double scar.\u2019 One from the recent surge in inflation, the other from the prolonged effects of earlier geopolitical tensions,\u201d they wrote. <\/p>\n<p>\u201cThese two scars may reinforce each other and are likely to shape consumer expectations and behaviour in the coming months, as conflicts and heightened macroeconomic uncertainty persist.\u201d<\/p>\n<p>As the central bank works to manage the economic impact of current events, it is widely expected to<a href=\"https:\/\/www.cnbc.com\/2026\/05\/29\/the-ecb-is-debating-rate-hikes-but-the-private-sector-could-help-out.html\"> raise interest rates <\/a>by a quarter-point in June.<\/p>\n<\/div>\n<h2 id=\"retail-spending-takes-a-hit\" class=\"ArticleBody-subtitle\"><a id=\"headline0\"\/>Retail spending takes a hit<\/h2>\n<div class=\"group\">\n<p>Macroeconomic anxiety is also translating directly into more conservative retail spending.\u00a0<\/p>\n<p>Consumers are \u201chyper-aware\u201d of mounting costs, according to Melissa Minkow, global director of retail strategy at CI&T.<\/p>\n<p>\u201cGrocery prices going up \u2014 those are routine purchases that consumers really feel hard hit the most,\u201d she told CNBC\u2019s \u201cSquawk Box Europe\u201d on Friday.\u00a0<\/p>\n<\/div>\n<div role=\"region\" aria-labelledby=\"Placeholder-ArticleBody-Video-108313666\">\n<div role=\"button\" tabindex=\"0\" id=\"Placeholder-ArticleBody-Video-108313666\" class=\"PlaceHolder-wrapper\" data-vilynx-id=\"7000414362\" data-test=\"VideoPlaceHolder\">\n<div class=\"InlineVideo-videoEmbed\" id=\"InlineVideo-0\" data-test=\"InlineVideo\">\n<div class=\"InlineVideo-wrapper\">\n<div class=\"InlineVideo-inlineThumbnailContainer\"><img decoding=\"async\" class=\"InlineVideo-videoThumbnail\" src=\"https:\/\/image.cnbcfm.com\/api\/v1\/image\/108313667-17800453331780045330-46228578806-1080pnbcnews.jpg?v=1780045333&w=750&h=422&vtcrop=y\" alt=\"CI&T: Consumers more cost-conscious than ever before\"\/><span class=\"InlineVideo-videoButton\"\/><span\/><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"group\">\n<p>\u201cWe have a very conservative consumer at this point in time, and they\u2019ve become <a href=\"https:\/\/www.cnbc.com\/video\/2026\/05\/27\/consumers-are-being-highly-selective-on-what-they-want-says-td-cowens-oliver-chen.html\">very picky<\/a> with how they\u2019re spending,\u201d she said, adding that rising fuel charges are pushing up delivery fees that consumers intensely dislike.<\/p>\n<p>Retailers must now react quickly to cost-conscious shoppers and invest in technology to prepare for a new reality where the line between politics and retail is becoming increasingly blurred, Minkow said. <\/p>\n<\/div>\n<div class=\"ArticleBody-googlePreferredSourceContainer\" data-module=\"GooglePreferredSource\" data-id=\"RegularArticle-GooglePreferredSource-5\"><a href=\"https:\/\/www.google.com\/preferences\/source?q=https:\/\/www.cnbc.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">Choose CNBC as your preferred source on Google and never miss a moment from the most trusted name in business news.<\/a><\/div>\n<\/div>\n\n<br \/><a href=\"https:\/\/www.cnbc.com\/2026\/05\/29\/iran-war-inflation-stagflation-eu-ecb-consumer-prices.html\">Source link <\/a><\/p>\n","protected":false},"excerpt":{"rendered":"A \u201cdouble scar\u201d of past inflation woes and geopolitical trauma is warping how consumers view the economy and&hellip;\n","protected":false},"author":4,"featured_media":44207,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[14],"tags":[],"class_list":["post-44206","post","type-post","status-publish","format-standard","has-post-thumbnail","category-markets","cs-entry","cs-video-wrap"],"_links":{"self":[{"href":"https:\/\/financialrush.com\/index.php?rest_route=\/wp\/v2\/posts\/44206","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/financialrush.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/financialrush.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/financialrush.com\/index.php?rest_route=\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/financialrush.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=44206"}],"version-history":[{"count":0,"href":"https:\/\/financialrush.com\/index.php?rest_route=\/wp\/v2\/posts\/44206\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/financialrush.com\/index.php?rest_route=\/wp\/v2\/media\/44207"}],"wp:attachment":[{"href":"https:\/\/financialrush.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=44206"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/financialrush.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=44206"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/financialrush.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=44206"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}